Sligro Insights

Sligro Insights is an interactive platform that gives suppliers insights into Sligro Food Group's weekly transaction and sales data. As both Sligro and suppliers work with a single version of the truth, actions can be taken more quickly, resulting in measurable outcomes. The platform meets the market's desire for quick access to 'actionable insights'. Using various sets of visually appealing reports, it answers key business questions within your relationship with Sligro.

With Circana's Liquid data platform, you can perform your own analyses or use predefined analyses based on Sligro Insights best practices. Sligro Insights offers the insights you need to create, for example, a well-founded annual plan, promotion calendar, assortment optimisation, channel strategy or preparation for a business review. With this new step towards the future, we aim to create a foundation for our continued collaboration and develop more targeted growth plans to ultimately achieve category growth together.


Prices are based on package contents and are the same for all suppliers

What is it?

An effective supply chain partnership leads to optimal customer satisfaction. That's our aim! In this rapidly changing world, it is crucial that we collaborate effectively. Therefore, we want to jointly manage several key figures. These figures form the Sligro Suppliers Factsheet. This factsheet helps you to work together effectively based on the same data and to engage in dialogue with us. Every month, we provide insights into top-line KPIs, supplier performance and several sales drivers. An annual service fee will be charged for this service.

Interested in the next step in data-driven working? Contact your purchasing assortment manager or Circana.

The Factsheet package represents a basic collaboration

What is it?

COVID-19 has led to a new perspective on out-of-home consumption, while the 'new normal' has caused a shift in our knowledge of the food service market. By making fact-based decisions based on weekly data, we can substantiate operational and strategic decisions and discover new market trends!

Sligro Insights is an interactive platform that gives suppliers insights into Sligro Food Group's weekly transaction and sales data. As both Sligro and suppliers work with a single version of the truth, actions can be taken more quickly, resulting in measurable outcomes. The platform addresses the market's need for quickly accessible insights. Using a diverse set of visually appealing reports, it answers key business questions within your relationship with Sligro.

With a Bronze package, you have full access to your company's performance within Sligro. These can be put into perspective by benchmarking with Sligro's total. Using five domains: Performance overview, Category insights, Product & assortment, Price & promotion and Customer Insights, you have access to 30 in-depth dashboards.

With this new step towards the future, we aim to lay the foundation for our continued collaboration and develop targeted growth plans to ultimately achieve category growth for both suppliers and wholesalers.

Interested in the next step in data-driven working? Contact your purchasing assortment manager or Circana.

The Bronze package offers collaboration for internal business planning

What is it?

COVID-19 has led to a new perspective on out-of-home consumption, while the 'new normal' has caused a shift in our knowledge of the food service market. By making fact-based decisions based on weekly data, we can substantiate operational and strategic decisions and discover new market trends!

Sligro Insights is an interactive platform that gives suppliers insights into Sligro Food Group's weekly transaction and sales data. As both Sligro and suppliers work with a single version of the truth, actions can be taken more quickly, resulting in measurable outcomes. The platform addresses the market's need for quickly accessible insights. Using diverse sets of visually appealing reports, it answers key business questions within your relationship with Sligro.

With a Silver package, you have a partnership focused on assortment management with Sligro. You can put your performance into perspective by benchmarking with Sligro's total. Using five domains: Performance overview, Category insights, Product & assortment, Price & promotion and Customer Insights, you have access to 50 in-depth dashboards. The Silver package also provides more insight into your customer segments and promotions.

With this new step towards the future, we aim to lay the foundation for our continued collaboration and develop targeted growth plans to ultimately achieve category growth for both suppliers and wholesalers.

Interested in the next step in data-driven working? Contact your purchasing assortment manager or Circana.

The Silver package offers a partnership focused on assortment management